
RAWDOG pitches itself as "the first seed oil-free skincare for men," with fragrance-free formulas that also skip added microplastics and PFAS. The lineup includes a Caffeine Under Eye Cream, a Face Moisturizer With Tallow and a Hydrating Facial Cleanser at "skin-optimal pH 5.5." The name, the brand says, is "about the purest form."
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1 productAerchitectAerchitect makes three functional fragrance mists, CALM, FOCUS and GROUND, each formulated for a specific state, which it describes as "nervous system fragrance that works in seconds." The mists are vegan, cruelty-free and gender-free, sold singly or as a three-bottle Mood Toolkit, and come from a founder who spent twenty years building brands for other people.
1 productAutodromoFounded in 2011 by industrial designer Bradley Price, Autodromo draws on a golden age of motoring for its watches, driving gloves, apparel and accessories.
1 productDolgioDolgio makes plastic-free scalp care bars with nettle and rosemary, rooted in Mongolian nomadic tradition, founded by Oyumaa, who was born in northern Mongolia.
1 productVeroVERO Watch Company makes modern adventure watches inspired by nature, including the Workhorse chronograph and collaborations with Smokey Bear and Realtree.
1 productVaerVaer is a Venice, California watch brand founded in 2016, making durable field, dive, chronograph and GMT watches built for everyday wear from ocean to office.
1 productBainaFounded by Bailey Meredith and Anna Fahey, BAINA calls itself "an Antipodean brand of considered bathing essentials." It makes organic cotton towels, bath mats and robes alongside clean apothecary formulations, all "designed to elevate the daily bathing routine."