The world’s first toolkit for men’s minds. Designed by experts to help men sleep better, beat anxiety, stress less, have more energy, be confident and more successful. Science backed and evidence based techniques including Meditation, Breathwork and Mind Hacking, delivered by world class coaches including Bear Grylls, Dr Alex George, Paul McKenna, Chibs Okeroke and Jamie Clements.


Mental strength, trained daily. Mettle is the app designed to help men thrive. $50.

From Screen Time to Quality Time. Gentle alarm tones for calm mornings, built-in light & wake-up light, sleep sounds, and wind down reminder. A phone-free, blue light free, e-paper experience. Better sleep and better habits.

The world’s first toolkit for men’s minds. Designed by experts to help men sleep better, beat anxiety, stress less, have more energy, be confident and more successful. Science backed and evidence based techniques including Meditation, Breathwork and Mind Hacking, delivered by world class coaches including Bear Grylls, Dr Alex George, Paul McKenna, Chibs Okeroke and Jamie Clements.

100% blackout. Zero eye pressure. Super comfy. The world’s most effective sleep mask, guaranteed.

Cure is a premium, hydrating electrolyte drink mix made with organic coconut water, pink Himalayan salt and no added sugar. Based on the WHO's ORS (Oral Rehydration Solution.)

Optimize your nights with Sleep and Restore, highly absorbable formulas designed to help your body repair, rehydrate, and recover overnight.

Coconoats