Skinny Crispy

Skinny Crispy makes "crispy gooey" rice treats with only 4g of sugar that are free from the top 9 allergens, plus vegan, gluten-free, dairy-free and kosher, with no corn syrup or preservatives.

Skinny Crispy makes "crispy gooey" rice treats with only 4g of sugar that are free from the top 9 allergens, plus vegan, gluten-free, dairy-free and kosher, with no corn syrup or preservatives.

Re-Route makes Grounding Sours, a vegan sour candy supplement with holy basil, L-theanine and vitamin D, created by a founder who used sour candy to calm panic attacks.

Unreal makes lower-sugar, fair trade chocolate snacks, including dark chocolate peanut and almond butter cups, started by two kids who loved candy but "got tired of being told they couldn't eat it."

MUSH sells fridge-fresh, ready-to-eat overnight oats, protein overnight oats and protein bars made from real, nutrient-dense ingredients, and it keeps the promise short: "No prep. No fillers. No compromises."

Jolly Llama makes dairy-free, gluten-free frozen treats, including sundae cones, sandwiches, real-fruit frozen snack bites and sorbet pops, with "all the indulgence, none of the dairy."

YumEarth makes organic, "allergy friendly" candy, from gummy bears, lollipops and fruit snacks to licorice, jelly beans and chocolate. It touts its candy as non-GMO, with no artificial dyes and colored with real fruits and vegetables.

Ruby Jewel is a Portland, Oregon company started in 2004 by Lisa Herlinger at the Portland Farmers Market, making premium ice cream sandwiches.

Kathryn Bricken brought "her American baking magic" to London and launched Doughlicious The London Dough Co in 2017. Every cookie dough flavour is "100% gluten-free," made in a gluten-free West London factory, and the range includes cookie dough you bake from chilled or frozen plus cookie dough and gelato bites.

Tactical Snacks, formerly Aimcise, was co-founded by professional archer Paul Tedford and makes low-sugar candy and protein snacks for military, police and tactical users.

Husband-and-wife team Cady and Kyle founded Pauwela Beverage Co. on Maui's north shore in January 2020, starting with two kombucha flavors at one farmers market. It now crafts "island inspired" probiotic drinks, including kombucha, water kefir, probiotic soda and sparkling kava, plus hard kombucha, and runs a taproom on Maui.

Evie's Snacks sources all its pecans from founder Evie's family farm in South Texas and roasts them from childhood recipes "with a modern spin." Flavors like Sweet & Salty, Cinnamon Churro, Banana Bread and Brown Butter Rum contain "a third of the total sugar of leading brands."

Equip Foods makes "real food to fuel your body," led by Prime Protein, "the original grass-fed beef protein powder," plus protein bars, kids' protein, grass-fed collagen, colostrum and beef organs, all "doctor-formulated with a handful of thoughtfully sourced, third-party tested ingredients."