CHUH Matcha
CHUH is a Georgetown, Maine company making organic ready-to-drink matcha lattes in cans, offering steady caffeine from ceremonial-style green tea without café prep.
CHUH is a Georgetown, Maine company making organic ready-to-drink matcha lattes in cans, offering steady caffeine from ceremonial-style green tea without café prep.
CUCU makes canned cucumber water with just three ingredients: cucumber juice, fruit juice and vitamin C.
Founded by Leslie Scofield alongside Vital Proteins founder Kurt Seidensticker, Be LOVE makes "functional, better-for-you beverages" in canned Clear Protein, Energy and Electrolytes lines. The Clear Protein drinks pack "15g protein and zero sugar."
Built around what it calls "our signature shave," House of Atlas sells men's grooming gear. The lineup is a razor with a precision pull-back guard and ergonomic handle, blade refills, shave gel and cream, calming aftershave, and face lotion and wash.
Popwell makes cold-crafted prebiotic soda with fiber, vitamins and antioxidants and 1 gram of sugar per can, never heat-treated during production.
Stimmie calls its product "the world's first premium, packable, reusable toothpick." It was created by a dental hygienist, and each pick lasts one to three months.
Halfday makes "gut-healthy iced tea with 6g of prebiotic fiber" and 3-5g of sugar, in flavors like Lemon, Peach and Crisp Apple. Kayvon Jahanbakhsh started it with best friend Mike Lombardo after a three-month hospital stay battling ulcerative colitis.
Mettle makes an app with mental fitness tools for men, including meditation, breathwork and guided programs for confidence, calm, sleep and productivity.
Founder Tyler Merrick started Austin-based JOYRIDE in 2022 to create "better-for-you candy without any junk ingredients," and that spring reached out to Ryan Trahan, a YouTuber and former D1 athlete who loved candy; Ryan joined as Co-Owner and Chief Creative Officer in 2023. Billed as "Uncommon Candy. Less Sugar. Amazing Taste.," its sour strips, ropes, worms and frosted gummy bears come with "no junk, no fake colors, and less sugar than the leading brands."
wildwonder makes organic sparkling drinks with prebiotics and probiotics, founded by Rosa and inspired by her Chinese grandmother's herbal tonics; it appeared on Shark Tank.
Gntl makes minimalist, refillable skincare with facial-grade formulas meant for both face and body, including a multi-use skin wash and moisturizer.
Every AVRO formula starts from the same "calm-first base" of naturally fermented PharmaGABA®, then adds ingredients for a specific job. There are three: AVRO Calm, AVRO Focus and AVRO Energy.