Professional skateboarder Erik Ellington, who left Alaska to chase that dream, started Easy Does It with cofounders Kellen and Jon. Its Original Brew is a crisp, citrusy non-alcoholic American lager at 0.5% ABV and 65 calories, and The Original Gold nods to "the Mexican lager you've been drinking your whole life." Both are sold online and in stores.
Jolly Llama makes dairy-free, gluten-free frozen treats, including sundae cones, sandwiches, real-fruit frozen snack bites and sorbet pops, with "all the indulgence, none of the dairy."
Founded by a U.S. veteran, LOCHBY makes travel journals, notebooks and accessories "crafted from rugged waxed canvas and Tomoe River paper." Its first two products were the Field Journal and the Tool Roll, an organizer originally designed for pens that artists, adventurers and travelers adopted for their everyday essentials.
wildwonder makes organic sparkling drinks with prebiotics and probiotics, founded by Rosa and inspired by her Chinese grandmother's herbal tonics; it appeared on Shark Tank.
Mozi Wash bills itself as "the world's first concentrated, perfume-inspired laundry detergent," with a plant-based, paraben-free formula now sold in recyclable aluminum bottles good for 50+ loads. The brand pitches it as "good for your clothes, your skin, and our planet."
Gntl makes minimalist, refillable skincare with facial-grade formulas meant for both face and body, including a multi-use skin wash and moisturizer.
Settlers Club makes vintage-inspired wall decor, including skateboard and surfboard art, founded by former pro snowboarder Grady and creative director Brooke.
Hamilton is a watchmaker founded in Lancaster, Pennsylvania in 1892 and now Swiss-made, known for its Khaki Field, Ventura and Jazzmaster collections.
Every AVRO formula starts from the same "calm-first base" of naturally fermented PharmaGABA®, then adds ingredients for a specific job. There are three: AVRO Calm, AVRO Focus and AVRO Energy.
YumEarth makes organic, "allergy friendly" candy, from gummy bears, lollipops and fruit snacks to licorice, jelly beans and chocolate. It touts its candy as non-GMO, with no artificial dyes and colored with real fruits and vegetables.
Memo books are where Field Notes made its name, and the lineup now runs to notebooks, journals, planners and calendars, plus pens, pencils and leather covers.
Ruby Jewel is a Portland, Oregon company started in 2004 by Lisa Herlinger at the Portland Farmers Market, making premium ice cream sandwiches.
