RINGA is a lightly effervescent, ready-to-sip drink it calls "consciously crafted, plant powered holistic hydration," pairing organic apple cider vinegar and agave inulin prebiotic fiber with moringa, a plant rich in amino acids, antioxidants, vitamins and minerals. It is made with organic and non-GMO ingredients and has zero added sugar.
UCAN makes energy, hydration and protein products, and was originally created to help Jonah, a boy with Glycogen Storage Disease.
Evie's Snacks sources all its pecans from founder Evie's family farm in South Texas and roasts them from childhood recipes "with a modern spin." Flavors like Sweet & Salty, Cinnamon Churro, Banana Bread and Brown Butter Rum contain "a third of the total sugar of leading brands."
DrinkPEP offers Platinum Energy Probiotics: a gut-friendly sparkling energy drink with live probiotics, electrolytes, and B vitamins for clean, lasting energy.
Swim Shady is an Australian brand making portable solo beach shades, plus beach bags, towels and swim shorts for sun-safe days by the water.
CAFFUP makes ready-to-drink coffee lattes with oat milk, such as its Vanilla Oatmilk Latte.
Hawaiian Health Co. makes electrolyte powder "in small batches in Kauai, Hawaii," with Hawaiian salt, coconut water, seaweed and organic freeze-dried fruit, and "no sugar, no calories, no fillers." Its daily blend adds three forms of magnesium.
Two brothers founded Piedra Studios in New York in 2024: Jonathan, a designer with an architecture background, and Oscar, who runs the business side. The studio makes hand-poured concrete art pieces, including concrete models of cars like the Porsche 911 and Ferrari F40, which it describes as "Brutalism-inspired art decor."
WMP Eyewear is a family-owned, independently run company in Scottsdale, Arizona, selling affordable sunglasses and prescription glasses for men and women.
Born in LA, Kif makes "Nature's Soda": "an ancient, naturally-fermented, probiotic soda called kefir soda," low in sugar and made with "no artificial sweeteners, preservatives, or anything you can't pronounce." Flavors include Cherry Lime Mint, Lemon Ginger, Passionfruit Lemongrass and Guava Basil, and the brand runs the Gut Hut, a neighborhood retail space in LA's Frogtown.
OOSO is a sparkling iced tea "powered by honey" and pitched as "a bold, modern take on iced tea for the next generation," made with organic teas, essential vitamins and L-theanine in flavors such as Chamomile Peach Yuzu, Green Tea Mint Lime and Hibiscus Ginger Currant.
MoonBrew makes melatonin-free sleep aids, including magnesium sleep drinks and gummies, started by founders who watched their parents struggle with sleep.
